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Modern Bathroom Concepts
for Highest Demands

BLUE SANITARY WARE is a specialist for shower enclosures and bathroom accessories designed for international standards – especially for the European market. It meets the highest demands in modern bathroom concepts that provide wellbeing through a full sense experience and celebrates the purity and quality of water as an essential.
As a sub-brand of the successful shower enclosure manufacturer IDEAL SANITARY WARE CO.,LTD. – one of the biggest shower enclosure manufacturers in the world – all BLUE SANITARY bathroom products benefit greatly from the long-term experiences in technical development, high quality production and outstanding design as well as from the extensive IDEAL network and distribution channels.
Technology Made in China

Technology Made in China

BLUE SANITARY WARE is a sub-brand of the successful shower enclosure manufacturer IDEAL SANITARY WARE CO.,LTD. based in Foshan, China. Since 1995 the company delivers high-tech manufactured and design awarded shower enclosures for the top five biggest construction material sellers in Europe (OEM), possessing 138 patents applied in the developed countries of Europe and America and 104 patents applied in domestic.

With more than 60,000 square meters of plant area, more than 700 staff and workers and more than 750,000 sets shower enclosure in production capacity and sales volume annually, the company is one of the biggest shower enclosure manufacturers in the world. Next to the inhouse R&D department IDEAL maintains product design centers in China and Germany.

IDEAL firstly carried out European Reach Regulation in this industry, and ensured safe and healthy showering for costumers by applying European manufacturing standard.

Günter Horntrich

Design Made in Germany

Being progressive, innovative and hungry for knowledge is a firmly fixed attitude of BLUE SANITARY WARE. To stay ahead of relevant and promising technologies and trends, BLUE is interconnected with renowned international partners.

The BLUE SANITARY design team from Germany consists of 50 interdisciplinary designers and is an exclusive partner for design development, communication and brand strategy. It initiates and supports collaborations in the fields of science and research to spark exclusive applications of innovative technologies.

The constant exchange and joint projects aim to prepare BLUE for the challenges of future bathroom developments.

The BLUE SANITARY design team from Germany is headed by Professor Günter Horntrich, who, in addition to his longtime professorship at the Cologne International School Of Design (KISD), also acts as a sought-after jury member and chairman at numerous international design competitions.

Blue Sanitary

Market Leader in Technical
Innovation and Developement

Technological research, development and innovation are the particular strengths of IDEAL Sanitary, the parent group of BLUE SANITARY WARE. Ideal currently has 163 patents pending in Europe and the United States. Already received are 26 international invention patents and a total of almost 300 domestic and foreign patent certificates.

The highly esteemed quality of BLUE SANITARY products is continuously optimized by an in-house R&D team with more than 25 engineers and recognized by around 300 patents.

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Blue Sanitary Design Team

BLUE SANITARY Design Center Germany

For a stringent awareness of the brand BLUE SANITARY, Professor G. Horntrich develops innovative ideas and excellent design with his interdisciplinary team of product developers, brand strategists and graphic designers in Cologne, Germany. The results have been recognized with numerous international design awards.

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